From 2014 the CPAA has developed multiple marketing channels for members and non-members of the Association. These various channels are designed to increase the brand recognition of the CPAA and to provide your business with a reliable, affordable and easy way to promote your businesses products and services. The forms below outline the current methods of promoting your business with the CPAA.
The Magazine has a readership covering approximately 95% of the 1,300 concrete pumping industry related businesses. The Magazine represents an excellent publication to everyone in the industry from Pumpers, Manufacturers, Distributors, Contractors, Service providers, Suppliers, Repairers, Certifiers and Assessors to promote their businesses, products and/or services Australia wide.
Here is your opportunity to take a few minutes and read the Concrete Pumper’s Annual Magazine advertising proposal. It may be the most profitable thing you do this year.
The biennial Expo provides your business with the opportunity to showcase your business products and services at the industry's pre-eminent concrete pumping Expo. Along with their position at the Expo, sponsors receive additional promotion through:
• Mass Emails and Flyers
• DL Invitation Flyers (posted)
• A4 Trade Flyer
• CPAA Website
• Mass Text Messaging
Facebook is used by the CPAA to keep pump owners and operators up to date with current news on their phones and tables, fast. Since 2014 our Facebook page has acted as a powerful communication tool and now that the Facebook posts are consistently reaching 3,000-4,000 users, the CPAA wants to share this database with our members.
We are offering you the opportunity to to attract new business and opportunities, through marketing your business on the CPAA's Facebook page for $300.
The Pump Line is your tool to keep the concrete pumping industry up to date with current news and issues from across the country and globe. Published ten times a year, circulated to over 1,300 key industry businesses, it’s an excellent way to effectively market your business.